3 tips to advertise a small business in Atlanta
When you’re a small business owner within Atlanta, GA, you understand that your success depends on exactly how visible your business is to your ideal customers. That depends upon how well you’re making use of SEO and web design. Working with a digital marketing corporation or marketing agency is an excellent place to start, but where would you like to go from there?
You’ll find that your success as a small business owner in Atlanta is determined by how well you advertise and market yourself. But what’s the easiest method to do that?
The easiest way is to work with local digital marketing and advertising companies (Yes, not all agencies are out to get your money!)
Should you come up with strategies for SEARCH ENGINE OPTIMIZATION and marketing using social media accounts to grow your business? (Yes, you should)
Should you create your website by yourself? (Probably not)
You have many options to think about when it comes to digital marketing for business development (some better than others). So stay tuned and keep reading for tips to get a jump on your competition.
Did you know that 81% of residents in Atlanta subscribe to broadband internet access? That adds to a large audience of nearly 488,800 people. You could be marketing to those people right now! But if a website doesn’t use digital marketing and SEO strategies, those 488,000 people may never know that your company exists.
There are many more than 16,000 businesses authorized to do work in Atlanta, and you can imagine if, of those 16,000 businesses, 30 compete with you. You would have to market pretty strategically to be noticed. If each of those competitors thought the same way, imagine the journey you have ahead of you.
But rest assured, you are not alone! A reputable digital marketing and advertising agency can help you do just that!
Here’s how electronic marketing can turn that nearby internet audience into network marketing leads, jobs, and sales for Atlanta, GA businesses
Marketing Suggestion #1: Analyze your current digital marketing efforts.
Before you start taking steps to have more leads online and bring in more customers to your Atlanta-based business, analyze your online marketing and advertising efforts.
These could include:
- Your Google My Business listing
- Your Facebook company page
- Your existing business website
- The use of SEO key phrases in your site’s content
- Any online indexed pages
- Paid ads on Google, Facebook, or Instagram
- Any reviews on Google or even other review sites
Having some of these things already up and running indicates you’re off to an excellent start, but don’t be concerned if you only have one or two—or none. Getting more leads for your business doesn’t end when you improve your digital advertising. A good advertising company, digital marketing company, or even a local SEO company can get you on the right path.
Marketing Tip #2: Begin with website design and SEO.
Websites and SEARCH ENGINE OPTIMIZATION are the foundation of every great digital marketing campaign—ask any nearby digital marketing company or even an advertising agency for proof.
Your website is your most loyal online storefront, and the next step you should take is to make that storefront worth it for your customers. It’s where people proceed when they want more information regarding your business and how they discover your contact information.
A word of caution
Unfortunately, unless you have a website, you’re taking the risk of losing clients to your competitors who perform better in the online space.
SEO, or search engine optimization, gets a person found on Google and other search engines like google when potential customers search for the items or services they supply.
How does it work?
A good SEO analyst researches your industry and how often the individuals in and around Atlanta are looking for it. Next, they look at the key phrases local Atlanta residents are typing into Google. After which they create a list of all those keywords and integrate all of them into the content on your company website.
At this point, when your ideal Atlanta Georgia-based customers search for a service on Google, your website will show up on the first page among other significant results. Your potential customers end up being just a click away from becoming a customer. This process is the most straightforward way to get more leads without wasting your marketing budget on a leads company.
Advertising Tip #3: Try social internet marketing.
Chances are, nearly all your ideal customers are usually active on some form of social media platforms such as Facebook, Instagram, Twitter, or even Snapchat.
Those platforms can be very lucrative marketing channels. So let’s deliver your ads to them on the system that they’re most familiar with and committed to?
Social media marketing is an excellent way to target your perfect customers and put your information where they’re most likely to see and interact with it. It also enables you to interact with new and current customers via your business web page. That page enables you to answer questions, react to reviews, and post regarding upcoming sales or new items. If you haven’t tried social internet marketing, it might just be the thing your Atlanta-based business needs to stand out from the crowd.
Bonus tip: Choose a Digital Marketing and advertising Company That Knows Atlanta,Ga businesses
Any digital marketing corporation or ad agency a person works with should be familiar with the local business market. Customer habits and market tendencies vary from city to city, so finding a digital marketing and advertising company that knows Atlanta will be invaluable for your business. In addition, that experience will allow them to:
- Suggest products and services that fit your own business’s long-term goals.
- Brainstorm digital marketing and advertising ideas that will appeal to the local audience.
- Recommend improvements to your digital advertising campaign to help you get more leads.
- Create a personalized advertising campaign, including professional web design, SEARCH ENGINE OPTIMIZATION, and reputation monitoring.
Transitional web design is a local web design and digital advertising company with experience working with Atlanta-based businesses. We’ve helped a large number of small business owners break into the electronic marketing space and find achievement with website design, paid ads, SEO, plus social media marketing.
P.S. We can help you, too! All you have to do is fill out the form below to receive more information regarding digital marketing solutions that you can try today!