Michael Gerber, author of the E-Myth Revisited , talks about the three hats of a business owner: the owner, the entrepreneur, and the technician. Each business owner wears these three hats, all while manage the day-to-day operations of their business.
Here are five ways that a virtual assistant can help:
This may be the most obvious, and it is the most essential. Business owners create businesses to do something they are great at and enjoy. This is also true with virtual assistants, who are also business owners.
Therefore, hand off the tedious tasks (e.g.: paying bills, sending invoices, following up on customer service reports, creating blog content, producing newsletters, managing social media, making travel arrangements, and the list can go on and on) to a professional.
Virtual assistants will often find a company like ours to share with their clients to help coordinate a professional web presence.
Time is the most precious commodity we have, and we never seem to have enough. Come Mondays we wish the weekends were longer; come the end of the month we’re wondering where the month went; and come the end of the year we’re amazed at just how fast it flew by!
Perhaps then a better use of your time is attending networking functions, setting up a booth at a conference, completing tasks where your business is getting in front of your target market.
Virtual assistants not only free up your time, but also your energy. They take the stress off of the business owner from having to do the repetitive tasks that do not generate income but are important.
This is a sure bet, that if you are saving time, then you are saving money. Again, this may be an obvious point, but it’s one that needs to be made. If you bill $100 an hour and your virtual assistant bills $100 an hour, it will seem that you are not saving any money. I beg to differ.
If you are spending your time doing non-billable work, you have just wasted hundreds of hours at $100 each. Now fast forward, you are working with a highly skilled, super talented virtual assistant, and the two of you are working in your individual zones of genius – you are richer.
First, you have a professional handling tasks more efficiently and faster than you, and you are working with a partner who is as vested in the relationship as you are.
How can a virtual assistant help my business, by adding to business’s the bottom line.
Remember Michael Gerber’s book I mentioned in the beginning. Well, he talks about wearing an entrepreneurial hat. This is the hat that you wear to remind yourself to factor in business growth. And, this is probably where you are asking again, “How can a virtual assistant help my business development?”
Virtual assistants are able to keep your business running in order for you to scale faster than on your own. Working with a virtual assistant gives you a partner to help you strategize how to grow your business to the next level.
Remember to capitalize on the fact that your virtual assistant is a business owner as well and will have very valuable insight as to how to actually make that happen.
We mentioned that your virtual assistant is your trust ally, and a critical member of the team. Your virtual assistant keeps your confidential information confidential and always holds your business in her mind keeping on alert for information that may be relevant to you.
New programs that may streamline a task and make it more efficient; collaborating new ways to accomplish a task in order to make your business more visible to your ideal clients, are just a couple of the ways your virtual assistant takes care of helping to keep you viable in your market.
Still wondering, “how can a virtual assistant help my business?” There are organizations that train virtual assistants and the one that I’ve researched is AssistU.
This organization not only trains virtual assistants, they also certify them as well. This means that you will not only find a savvy business owner, skillfully trained, and highly motivated, but you’ll also find virtual assistants so dedicated to their profession that they invest their time and money to be certified.
Working with a virtual assistant is just a smart idea! This article confirms my opinion !
Darren Chambers
Digital Marketing/ Web Development Specialist
TWD of Atlanta, GA
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